Mar
31
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search engine news I’ve decided to skip April Fool’s Day this year, and I’ll tell you why: I’m April Fools’ed out. I’ve done a bunch of April Fools jokes in the past, and this year I’m just too tired to do it. Plus I’m worried that if I escalate the jokes much further, things will get out of control. There was the time that we converted our VP of Engineering’s office into a beach, complete with hundreds of pounds of sand. Do you know how hard it is to clean out 200 pounds of sand out of a carpet? Then one April Fool’s I switched Eric Schmidt’s picture on Google’s intranet to be the fictional billionaire from NewsRadio:

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Mar
31
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search engine news Last month’s SMX West Search Insights track topic “Is it time for Search Marketing Standards?” sparked a debate not just on SEM standards but also SEO standards. On one side we have Jill Whalen of Search Engine Land telling us that we DO NOT need SEO standards. On the other hand we have Lisa Barone of Bruce Barclay asserting that we DO need SEO standards after all.
Jill’s points:
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Mar
31
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search engine news Posted by Sarah Bird, Esquire
May It Please the Mozzers,
Welcome to Legal Monday! (It's still Monday, right?) My goal is to present a checklist of legal issues and trends surrounding affiliate marketing. I hope this will be interesting to both merchants and marketers.
Affiliate marketing has unfortunately gained a bad reputation for being particularly high risk. While the industry is unlikely to ever be risk-free, it is possible to manage your risk by (1) investigating your prospective marketing partner; (2) using and maintaining a tight legal contract that allocates the risk and provides for the appropriate indemnifications, and (3) keeping informed about the current technology, marketing strategies, and regulatory climate.
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Posted by Sarah Bird, Esquire
Mar
31
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search engine news Want to check your rankings on Google.com, international Google search results, Yahoo, and Microsoft? Try Rank Checker, our free Firefox extension which tracks your rankings, and allows you to automatically check rankings rankings over time and view ranking changes over time.
Mar
31
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search engine news Want to check your rankings on Google.com, international Google search results, Yahoo, and Microsoft? Try Rank Checker, our free Firefox extension which tracks your rankings, and allows you to automatically check rankings rankings over time and view ranking changes over time.
Mar
31
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search engine news Want to check your rankings on Google.com, international Google search results, Yahoo, and Microsoft? Try Rank Checker, our free Firefox extension which tracks your rankings, and allows you to automatically check rankings rankings over time and view ranking changes over time.
Mar
30
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search engine news Posted by randfish
High quality directory link building may seem dreary and time-consuming, but it's still one of the best methods to build credibility with the search engines (remember the importance of trust distance?). Today, while adding resources to our list of valuable directories, I stumbled across three webpages with valuable insight into the process of link building. Both are from universities, providing directives on how to evaluate a link - it doesn't get much more relevant than this.
The three pages are:
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Mar
30
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search engine news Lost is an awesome show. But every now & then I wonder just what the writers were thinking…
10. Nikki & Paulo
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Yes, they were by far the two most annoying characters in television history. I’m glad to see them gone. But, with Patchy resurrecting all the time, Locke cured of paralysis, Rose cured of cancer, and Christian Shepherd sitting around in Jacob’s cabin… Might we see Nikki and Paulo again too? Say it isn’t so! I for one am hoping the immortality theory is not true.
9. Libby’s Death
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Mar
29
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search engine news I recently started using Twitter and think it is a fascinating social networking and marketing tool. Worth checking it out for a day or two if you have not given it a look yet.
Mar
29
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search engine news I recently started using Twitter and think it is a fascinating social networking and marketing tool. Worth checking it out for a day or two if you have not given it a look yet.
Mar
29
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search engine news My SEO friend Jonah Stein just quit his job and decided to go it alone. If you are looking for an SEO consultant he is a sharp guy worth talking to.