Archive for September, 2007
Sep
30
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Search Engine Optimization If you have a web site that classifies products or services or pages into different areas, and your offerings might be offered in a shopping search engine or other services that draw information from multiple web sites, how you classify what you offer may play a role in how that shopping search engine classifies, or creates new classifications when it displays your products or services or pages.
A Yahoo patent application describes an automated process, where items entered into different sets of categories can be categorized in other broader categorization schemes.
These broader category schemes could be for product search, for advertisments, for user-tagged items such as photos, for services such as job listings, as well as other areas where there are many web sites that have their own unique categorization systems.
The Value of Categories
Categorization helps us find specific pieces of information more quickly by letting us organize that information in [...]
Original post by William Slawski and software by Elliott Back
Sep
30
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The Net Original post by John Chow and software by Elliott Back
Sep
30
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Ramblings,
The Net Original post by John Chow and software by Elliott Back
Sep
30
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Domain Names (Domains) I was just reading this long paper (linked at page) by the folks at PIMCO advocating ZIRP (Zero Interest Rate policy) in the US.. The idea is that Zero interest rates coupled with higher taxes and reduced government spending would somehow dissuade competing mercantilistic reserve banks/nations from subsidizing the US consumer and gaming their own currencies.. This would help to strengthen the long term US manufacturing base and real economy.. my favorite quote (and I’ve heard it before in Bill Gross’ “Outlooks”) was that “America needs more engineers and less Realtors”
If this comes to pass it will significantly devalue the US Dollar. That will drive all things valued in dollars higher. Everyone will be a millionaire.. there will be wayyyy more billionaires, a few Trillionaires and it will take 20 bucks to buy a big mac. Taxes will be much higher to discourage asset re-inflation (bubbles) and speculation to new [...]
Original post by John Chow and software by Elliott Back
Sep
30
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Domain Names (Domains) http://marketplacepro.moniker.com/auction/detail.html?auction_id=181
I should have published this a while ago :) The auction will take place at this years’s TRAFFIC conference in Ft. Lauderdale Friday, October 12th 2007
Thanks for reminding me Josh.
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Original post by John Chow and software by Elliott Back
Sep
30
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Domain Names (Domains) http://blog.domaintools.com/2007/09/domain-renewal-accounting-loophole-exposed-in-verisign-registry/
Some retail-registrars may be taking their registrants for a ride, forcing renewal payments and then not refunding those payments after outbound transfer (although the central-registry provides a credit afterward).
Quote: “The special circumstances are as follows: The domain is past expiration, the owner renews the domain at the current registrar, the owner then transfers away with in 45 days of the anniversary of the creation date… Do not renew you domain at your old registrar during the grace period and then transfer out. Instead, directly transfer out or pay your renewal fee, wait until day 46 after the old expiration and then transfer out. You will loose one year of registration if you pay first then leave.”
I can smell the class-action coming.
Another alternative is to pay your renewals far in advance to avoid ever having to deal with the issues surrounding this sort of thing.. I always top [...]
Original post by John Chow and software by Elliott Back
Sep
29
Posted under
Ramblings,
The Net Original post by John Chow and software by Elliott Back
Sep
29
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Domain Names (Domains) “”Hi Frank
Figured you would appreciate thishttp://peoplefalltv.wordpress.com/official people brand site sitting on Wordpress.com
they are a full 8% of Wordpress.com’s traffic!http://www.quantcast.com/wordpress.com
also it should be trivial for you to move your blog to FrankSchilling.com or SevenMile.com but the longer you wait to change it the more it will hurt if you ever decide to.””
***FS*** Thanks Aaron! You and others who have advised me on this are absolutely correct.. When I started my blog I had no idea where it would go or that people would actually read it. I just thought I’d play around with it and publish a few tidbits for even fewer folks. Flash-forward to today and I should have anchored it to a URL of my own. I don’t plan on ever making money “from” my blog so I’ve perceived less of an urgency to switch … but “People”? A magazine which makes its money from publishing?.. It should [...]
Original post by John Chow and software by Elliott Back
Sep
29
Posted under
Search Engine Optimization Owen comments on the “SEO Guru Provost Nails It” post:
“”Zillow- nope that’s not it .. It’s that they do not use “house values” as keyword copy.. That they don’t match the other words ..That they use cutesy invented words like zestimate rather then plain english that explains what they do. I could fix this in a NY Minute- do it every day- took a long time to learn. That said, having a press release about knowing the value of your home and staying informed which is not branded zillow but goes to a generic url can get to the top as well and Zillow is irrelevant until they get to the page. Too many companies waste the limited word count that compels a click by talking about themselves and their buzz words rather than make an offer that a customer cares about.
Every Google listing should be a like a classified [...]
Original post by John Chow and software by Elliott Back
Sep
28
Posted under
Domain Names Domainers always knew NetIdentity, CentralNic, and the old Mail.com folks (Jerry Gorman and friends) got it right in the first place. Now MS is getting in the custom email game. The difference? They are using creative domains instead of attractive domains.
Via TechTree.com:
Microsoft has unveiled over 250 custom domains as part of its plan to offer every kind of Indian a distinct personalized email id powered by Windows Live Hotmail.
The first custom domain, ‘Lokhandwalarocks.com‘ was introduced by the company in May this year.
And now, different categories on www.coolhotmail.com will list a number of custom domains describing users’ personalities, indicating where they live, personifying their tastes and likes, and so on.
For instance, users can choose email ids (for free) such as: yourname@goaisbliss.com or yourname@goarocks.com depending on what truly reflects their identity.
Should be interesting to see how the Indian crowd will respond to this.
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Sep
28
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Make Money Online,
The Net Original post by John Chow and software by Elliott Back
Sep
28
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Domain Names (Domains) Danno sends link:
“”FYI:Advocates: Time to get .nyc domain namehttp://www.amny.com/news/local/am-nyc0928,0,5285161.story
Best,Dan””
***FS*** This rhymes with the .london, .berlin proposals - Other city states would surely love to get their own unique pocket of the net too. Unfortunately it doesn’t work neatly for every locale because .LA (one of my favorite towns) is a CCTLD for the Country Laos in South-east Asia. Other city’s logical extensions are similarly unavailable. Still it would help to spread the type-in effect by creating a logical geographic extension that people might naturally navigate to depending on where they are located.. Here’s to hoping these come to be one day.
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Original post by John Chow and software by Elliott Back
Sep
28
Posted under
The Net Original post by John Chow and software by Elliott Back
Sep
28
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SEO Stuff Facebook is the ultimate success story of the last couple of years. The company that spread through colleges like wildfire without ever relying on SEO is now reported to be worth around $10 billion.I like to think of Facebook whenever somebody seems to be obsessing about ranking number 1 for a particular keyword just for the sake of it. Sometimes the web isn’t just about rankings its about whether you can create a site thats remarkable enough to build an audience without Google.
Imagine if Amazon was banned from Google tomorrow or if it only ranked for searches with the word “Amazon” in them. Would they lose much money? I expect traffic would fall dramatically but revenue would still be enough to keep the business going.
Facebook’s astronomical valuation puts a $232 value on the heads of each one of the 43 million users. Did any of these users find Facebook via [...]
Original post by Patrick Altoft and software by Elliott Back
Sep
28
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Domain Names (Domains) Chris writes:
“”Frank, have you seen Provost’s first year reflection on domaining?
http://www.scoreboard-media.com/master-of-my-domaining/
He’s one of the more prominent SEO bloggers and internet developers who has spent a lot of time evangelizing domain names. “”
***FS*** I hadn’t seen this but this guy clearly gets it and positively naiols each point. It’s nice to read somebody so clearly articulate (in text) the kind of thoughts which are running through my mind. Our acquaintance Calvin Ayre of Bodog fame could learn something about brand marketing in point #4. I would add that the more premium generic names you acquire, the lower your lifetime marketing costs for your core-brand are going to be. Point number 5 is a gem. Priceless stuff
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Original post by John Chow and software by Elliott Back
